This is the basic step for your suceess in affiliate marketing, the right keywords is the key the opens the door of success in affiliate marketing as people will found you easily to buy the products you are promoting.
What is keywords: are those words and / or phrases which people may use to locate your services, products, information or brands via search engine.
I will break the keyword research process into two major steps
Step 1: Keyword Identification
Here you are going to identify the industry, move further to identify your target marget, by getting to know how the conduct their search, which words or phrase they use to conduct their search before buying.Google and other search engines store these keywords in their data base to help webmasters and marketers to reach these people easily.There are many tools out there you can use to find these keywords both paid and free versions depending on your budget.
Some of the tools are
1. Wordtracker or their free version Freekeywords
2. google adword
3. seoprotoolz.com
These are just few among many in the market today, you can come up with so many by conducting search on google using the "keyword research tools".
Step: 2 Choosing Your Keywords.
This another area where many marketers get it wrong, after your keyword research you will come up so many keywords arrange according to their popularity (counts),
The tools you use helps to export to keywords to a spreadsheet where you will see the number of times these keywords where use in a day and month, the number of adveriser competing for these keywords .These sheet will help to eliminate those keywords that might not be relevant to your site and selsct those that you are going to build your site , write your article or in your pay-per-click campaign.
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1 comments:
Great article on keyword research. I recently wrote an article on my legal marketing blog about keyword research focusing on the leading keyword research tools. Feel free to check it out and let me know what you think.
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